Zweifel x Aromat®

PROJECT

Operation Comeback

WHAT WE DID

Creative Production — Film, Photography — Online, Social, PoS

CONTEXT

What started as an idea from the community turned into a nationwide hype. Zweifel x Aromat® brought together two of Switzerland's most iconic brands in one bag of chips. And the result? A limited edition that sold out in no time.

But the demand didn't stop there. Fans wanted their favourite flavour back, and Zweifel had a new challenge on its hands: How do you turn a product comeback into something people actually want to watch?

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CREATION

Instead of simply announcing the return, Zweifel decided to make a whole series out of it.

Together with Zweifel Creatives, we brought «Operation Comeback» to life: a five-part mini-series following four slightly overambitious chips experts on their mission to bring back the legendary flavour.

Inspired by real requests from the community, the series takes viewers through a wonderfully exaggerated comeback mission, complete with questionable ideas, unexpected obstacles and plenty of self-irony. All told in episodes of up to five minutes, proving that social content doesn't always have to be short to be entertaining.